techniques
Mega-page
A single URL that covers what/who/how/pricing for a topic — the format top-cited URLs share.
Definition
A mega-page is a single URL that comprehensively covers a topic's complete surface: what it is, who it's for, how it works, and what it costs. Chatoptic's 75,000-page study found the top 4.8% of repeatedly-cited URLs share this single-URL completeness — AI engines preferentially cite pages that can answer follow-up questions from the same source.
Example
A mega-page for 'CRM software' covers: a definition (what), target audience (who), feature explanation (how), and tier pricing (cost) — all under one URL with H2 sections.How to optimize
Audit each landing page for the four facets. Add H2 sections covering missing facets. Resist the urge to split into multiple pages; engines preferentially cite single-source completeness over fragmented multi-page coverage.