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Snippet control

Meta tags that constrain how engines may snippet your content: max-snippet, max-image-preview, max-video-preview.

Definition

Snippet control meta tags let operators constrain how search/AI engines may snippet content from their pages: <meta name='robots' content='max-snippet:160, max-image-preview:large, max-video-preview:-1'>. Useful for paywalled content (limit teaser snippet length) or for forcing larger image previews. Honored by Google + most major AI engines.

Example

<meta name='robots' content='max-snippet:50'> on a paywalled article limits snippet to 50 chars, preventing engines from leaking the article body in AI Overviews.

How to optimize

Default to max-snippet:-1 (no limit) for SEO content. Use max-snippet:0 to block snippeting entirely (sometimes used for sensitive content). Set max-image-preview:large for visual content sites.

Related terms

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